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Welcome to GB Marketing

GB Marketing have worked extensively in consumer goods, business to business, service industry and the charity sector for a broad cross-section of companies throughout the world on a range of innovative training programmes for major companies in some of the world's most challenging situations.

To find out about the programmes that GB Marketing have developed for these companies, including marketing communications, marketing planning, market research, customer care and team building, please navigate the website using the round buttons above.

To contact Graham Bailey from this website or find out details of our special Web Only Offer then click contact at any time.


Graham Bailey's Marketing Blog

April 3rd, 2016 - Relationship, relationship, relationship

The old adage of the importance of location when hunting for a new house can be adapted to the current need for brands to develop relationships with their customers. Whether you are a consumer or B2B market the relationship is critical to developing long term customers who will remain loyal and recommend you to others. [...]

 

February 29th, 2016 - New Day or False Dawn?

Today in the U.K. Trinity Mirror has launched a new daily paper ‘New Day’ in hard copy only and with no web site! Is this commercial madness or have they spotted something that everyone else has missed? Only time will tell but isn’t it wonderful when marketers have the conviction of opinion, and possibly some [...]

 

February 1st, 2016 - Digital Marketing or Marketing digitally

Much has been written and spoken regarding the age of digital marketing and many have pursued the holy grail of search engine optimisation, pay per click, social media trending and creating a ‘buzz’, but we are now living in more enlightened times when the realities are beginning to dawn that the digital world is yet [...]

 

January 15th, 2016 - East West Fusion

Having just returned from a trip to the Far East the question of companies integrating their East - West activities has exercised me. Some brands seem able to bridge this question easily with a global brand strategy which works equally well across the world such as de Beers and Coca Cola, while others struggle. The [...]

 

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